Profiling consumers' decision-making styles: The case of environmental conscious consumers in Basaksehir, Istanbul

Basit Öğe Kaydı
dc.authorid0000-0003-1411-0369
dc.contributor.authorKuşakcı, Ali Osman
dc.contributor.authorTopaloğlu, Kürşat
dc.contributor.authorKifo, Nour
dc.contributor.otherYönetim Bilimleri Fakültesi, İşletme Bölümü
dc.date.accessioned2019-11-28T06:22:08Z
dc.date.available2019-11-28T06:22:08Z
dc.date.issued2019
dc.departmentİHÜ, Yönetim Bilimleri Fakültesi, İşletme Bölümü
dc.departmentİHÜ, Lisansüstü Eğitim Enstitüsü, İşletme Ana Bilim Dalı
dc.description.abstractEvery person has differences from others through personality, lifestyle, economic wealth, and their interest. Hence these differences affect their decisions. This research provides a clear look for antecedent studies on consumer decision-making styles (DMS), connects the findings of those studies with today's consumers, and determine a new dimension of the consumers' DMS that affected by new consumer trends, which is thriving by environmental awareness of consumers. Where, less plastic usage and more green products are consumed by environmentally friendly consumers. The research starts with a brief summary of consumers' DMS dimensions, explains the need for the new dimension, clarifies consumers DMS of people that live in Başakşehir, Istanbul, and make suggestions for firm managers, marketers and the future researches. Lastly, results show that six out of eight factors suggested by Sproles and Kendall, [1986], are validated by the research. Whereas, two of the factors are not confirmed, and a new dimension has determined, which is named as “environmentally conscious consumer".
dc.identifier.citationTopaloğlu, K., Kifo, N., Kuşakcı, A. O. (2019). Profiling consumers' decision-making styles: The case of environmental conscious consumers in Basaksehir, Istanbul. 5. Uluslararası Bilimsel Araştırmalar Kongresi ( Sosyal ve Eğitim Bilimleri) ( UBAK), 11 – 14 Temmuz 2019, Balıkesir.
dc.identifier.endpage542
dc.identifier.startpage521
dc.identifier.urihttps://hdl.handle.net/20.500.12154/983
dc.institutionauthorKuşakcı, Ali Osman
dc.institutionauthorKifo, Nour
dc.institutionauthorTopaloğlu, Kürşat
dc.institutionauthorid0000-0003-1411-0369
dc.language.isoen
dc.publisherBandırma Onyedi Eylül Üniversitesi
dc.relation.ihupublicationcategory129
dc.relation.ispartof5. Uluslararası Bilimsel Araştırmalar Kongresi ( Sosyal ve Eğitim Bilimleri) ( UBAK), 11 – 14 Temmuz 2019
dc.relation.publicationcategoryKonferans Öğesi - Uluslararası - Kurum Öğretim Elemanı
dc.relation.publicationcategoryÖğrenci
dc.rightsinfo:eu-repo/semantics/openAccess
dc.subjectConsumer Decision-Making Styles
dc.subjectEnvironmentally Conscious Consumer
dc.titleProfiling consumers' decision-making styles: The case of environmental conscious consumers in Basaksehir, Istanbul
dc.typeConference Object
dspace.entity.typePublication
relation.isAuthorOfPublication21653521-557b-4059-b2be-1fb429b3258a
relation.isAuthorOfPublication.latestForDiscovery21653521-557b-4059-b2be-1fb429b3258a
relation.isOrgUnitOfPublicationc9253b76-6094-4836-ac99-2fcd5392d68f
relation.isOrgUnitOfPublication.latestForDiscoveryc9253b76-6094-4836-ac99-2fcd5392d68f

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